Showing posts with label budgeting. Show all posts
Showing posts with label budgeting. Show all posts
Tuesday, May 8, 2012
Joanna Coles & Alexa Von Tobel: Inspiration
Last night I attended the first of a series of Marie Claire women at work discussions at Ruth's Chris Steak House.
The guest of honor was Alexa Von Tobel of Learnvest. She was interviewed by the fantastic Joanna Coles of Marie Claire, and the discussion was positively enlightening.
Now, I'm already an avid LearnVest reader, and you all know I'm already taking budgeting to a new level this month. But there were some fantastic tips and comments that Alexa made directly to the entrepreneurs in the room.
There was one comment she made that completely rang true to me about entrepreneurs:
"If you knew what it would take, you never would have started."
I've said this before and I'll say it again. I've risked A LOT becoming an entrepreneur. Namely, a chunk of cash that could have been spent on vacations, dinners, and shoes...oh...and TIME. I have zero of that as well. But the point is, things are always harder than we expect - but often - they have the best outcomes. Alexa dropped out of Harvard Business School and took the huge risk to start LearnVest.
What surprised me the most is, SHE DID IT ON HER OWN! After all of my whining about being a "solopreneur" and how the tech industry often doesn't take me seriously because I don't have a "team" - here is a fantastic example of a woman who started her own business, raised $1m on her own, and now has a thriving company that has raised over $25m in capital and is now valued at over $100m.
And Alexa said it flat out - "It was so EASY to raise my $20m round - it took 2 weeks. But the first $1 million? It took a little over 6 months, it was grueling, and definitely, the worst part about starting up."
Boy can I commiserate. It IS grueling. It's draining and it's exhausting. Even though Happily Ever BorroWED has proven sales and traction, it's still a major push to pitch your business over and over, defend yourself, prove your passion and sell yourself on a daily basis.
But being the eternal optimist that I am - here is a shining beacon of hope: Alexa Von Tobel! She put it all on the line. She painstakingly tried to prove her concept and raise money all on her own. And she did it. And she's thriving. She BELIEVED in her concept, and trusted her instincts...and now...she's succeeding.
I love attending events like these because just when you feel drained, and helpless and tired...you feel enlightened again. Hearing different women's stories of success is thrilling and inspiring! It ignites that little flame inside of you to a full on BONFIRE!
But also - on a more budgeting note - Alexa mentioned her 50/20/30 rule. This applies to your salary. 50% should go to rent, groceries, transportation and essentials. 20% should go towards your future, or paying off debt and 30% goes towards fun.
Well...in looking at my salary - this is about how mine breaks out.
My rent ALONE is 49% of my take-home salary...gee. $22,200/year
well then groceries are about $50/week x 52 weeks/year - $2600
subway pass - $104 x 12 = $1248
2 cabs per week = $30 x 52 weeks = $1560
= $27,608/year on ESSENTIALS
That is 61% of my take home salary. SO that means I have to give up 11% of either debt or fun...and guess where that comes off of...
So - 20% - $9100/year should go towards paying off debt. Well - if this includes personal AND business debt? We're in trouble here.
Which leaves the 30% of fun - 11% of over spending on essentials = 19% = $8645/year. Which is $720/month.
$720 a month on FUN?! Have I been spending that? We'll see at the end of the month!
Thanks to Alexa Von Tobel for providing some insight on how I should be budgeting. I don't think most women have their own business debt - which is what has put me in this tricky situation of saving every penny. But I am lucky to have a FT job - I am lucky to have little personal debt (besides school loans) - and I am lucky to have this FIRE inside of me that is ROARING to succeed.
And since I truly believe in my Inten-Sati mantras: "Every Day, in a very true way - I co-create my reality"
Tuesday, April 17, 2012
Breaking Down Your Budget_Startup Style
As I meet with more and more potential investors - I know the first question is "Why are you raising $X? What does it go towards?" But the underlying and sometimes second question is: "What Will you Pay Yourself?"
I was watching an episode of "Shark Tank" a few weeks ago, and one of the people pitching COULDN'T answer that question. He said "I'd be comfortable making 6 figures." Yes - well wouldn't we all. However, #startuplife is not about 6 figures. It's about bootstrapping, It's about drive. And mostly - about budgeting. While I still remain working FT - I can say that I still am on a strict budget, and a majority (ok...all) of my savings have gone towards business expenses. Do I still have debt? Of course. And when I eventually take the leap and leave my FT job for my 2nd FT job (Happily Ever Borrowed is NEVER a PT job), I won't have savings. I'll have even more budgeting to do!
I've decided that I will not leave my FT job until I am funded. Some investors may scoff at this - but I'm a practical person. This is not because I'm not a risk taker. Emptying my 401K and life savings to start HEB was a risk. Putting every extra cent I have towards my business, is a risk. And this business might not be here today if I hadn't continued to work and put all of my extra income towards it. When I look at my expenses from the past year I am AMAZED at what I've spent. There are times when I say, "WHAT AM I DOING?" This is tens of thousands of dollars that I could have bought multiple handbags, vacations and clothing with! But I'm investing in myself. I'm investing in my business. I'm investing in my future, even if the return does not seem so great right now.
So let's break it down together - so I know - HOW MUCH - I will pay myself when I get funded. This is quite personal - who else is going to show you this?
Rent - $1850 (a steal for a studio in NYC might I add...)
Utilities - $60 (I don't have cable...huge savings)
Student loans - $172.47
Computer Payment Plan - $92 (5 more months to go here)
Food - $369.28 (This was from February...a short month)
Transportation: $199.65 (Monthly metro card + taxis + train rides to LI to visit the family)
Misc - $443.33 (Shopping, Toiletries, Book addiction etc.)
------------------------------------------
TOTAL: $3186 for the Month of February.
Ok - So let's add an extra 2 days for an average month - $3406.
So $3406 x 12months = $40,869
Let's add in $5k for emergencies - extra trips, unanticipated costs etc.
GRAND TOTAL SALARY: $45,869
I consider this to be extremely reasonable, and actually, quite comforting. Mind you, this is with me saving NOTHING for my future. However, if that emergency fund doesn't get used, straight to funding it goes.
What's even MORE shocking to me is this is A LOT less than what I get paid now. While I won't disclose that number, this means that A LOT more money should be going towards my business while it still can.
Staring May 1st - I'm going to put myself on an extreme spending diet. (Maybe I'll physically diet as well...food costs money) I'll track it all with you, together - and we can see how I cut my costs week by week. Note - the Hermes employee sale is during the month of May....we'll see if I survive.
I was watching an episode of "Shark Tank" a few weeks ago, and one of the people pitching COULDN'T answer that question. He said "I'd be comfortable making 6 figures." Yes - well wouldn't we all. However, #startuplife is not about 6 figures. It's about bootstrapping, It's about drive. And mostly - about budgeting. While I still remain working FT - I can say that I still am on a strict budget, and a majority (ok...all) of my savings have gone towards business expenses. Do I still have debt? Of course. And when I eventually take the leap and leave my FT job for my 2nd FT job (Happily Ever Borrowed is NEVER a PT job), I won't have savings. I'll have even more budgeting to do!
I've decided that I will not leave my FT job until I am funded. Some investors may scoff at this - but I'm a practical person. This is not because I'm not a risk taker. Emptying my 401K and life savings to start HEB was a risk. Putting every extra cent I have towards my business, is a risk. And this business might not be here today if I hadn't continued to work and put all of my extra income towards it. When I look at my expenses from the past year I am AMAZED at what I've spent. There are times when I say, "WHAT AM I DOING?" This is tens of thousands of dollars that I could have bought multiple handbags, vacations and clothing with! But I'm investing in myself. I'm investing in my business. I'm investing in my future, even if the return does not seem so great right now.
So let's break it down together - so I know - HOW MUCH - I will pay myself when I get funded. This is quite personal - who else is going to show you this?
Rent - $1850 (a steal for a studio in NYC might I add...)
Utilities - $60 (I don't have cable...huge savings)
Student loans - $172.47
Computer Payment Plan - $92 (5 more months to go here)
Food - $369.28 (This was from February...a short month)
Transportation: $199.65 (Monthly metro card + taxis + train rides to LI to visit the family)
Misc - $443.33 (Shopping, Toiletries, Book addiction etc.)
------------------------------------------
TOTAL: $3186 for the Month of February.
Ok - So let's add an extra 2 days for an average month - $3406.
So $3406 x 12months = $40,869
Let's add in $5k for emergencies - extra trips, unanticipated costs etc.
GRAND TOTAL SALARY: $45,869
I consider this to be extremely reasonable, and actually, quite comforting. Mind you, this is with me saving NOTHING for my future. However, if that emergency fund doesn't get used, straight to funding it goes.
What's even MORE shocking to me is this is A LOT less than what I get paid now. While I won't disclose that number, this means that A LOT more money should be going towards my business while it still can.
Staring May 1st - I'm going to put myself on an extreme spending diet. (Maybe I'll physically diet as well...food costs money) I'll track it all with you, together - and we can see how I cut my costs week by week. Note - the Hermes employee sale is during the month of May....we'll see if I survive.
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